The essence of industrial internet is using a platform to restructure transactions and collaboration across the upstream and downstream of the industrial chain.
The essence of industrial internet is using a platform to restructure transactions and collaboration across the upstream and downstream of the industrial chain. This article draws on our practical experience serving over 3,000 enterprise clients.
A B2B2C platform must serve four types of roles simultaneously: suppliers, enterprise buyers, stores, and consumers. Permissions and settlement are the difficult parts.
Cold start of a platform relies on single-sided traction: first help upstream sell goods or first help downstream save money. Trying to cold start both sides at once is doomed to fail.
It is recommended to start with a light information-matching model, and only after validating two-sided density should you move into transactions and finance.
If you are evaluating a related project, feel free to talk with us—16 years and over 3,000 enterprise clients of experience may help you avoid some detours.